Particolari is a franchising of fashion accessories founded in Italy in 1998, when Fenice srl creates the Particolari® brand and begins to propose commercial affiliation in the fashion world.
A successful formula, perfected year after year through the development of strategies and dynamics always in step with the times, but above all imbued with passion for the world of fashion and all its nuances, all elements that have characterized the company since the beginning. Particolari philosophy.
These are the elements that allow us to define Particolari as a dynamic reality, with know-how always available to its partners, a network of affiliates with over 25 years of experience, well structured and constantly growing.
Protagonists of the Fashion
A consolidated Italian brand, with a big network of points of sale and constantly expanding.
Founded in 1998, today Particolari, with its over 100 stores, is the top Italian brand of fashion accessories. The real strength of the Particolari is commercial offer: the items are made by the company which has a style office inside, with the aim of studying fashion trends, taking care of every detail and guaranteeing a excellent and qualified quality control. Particolari is synonymous with trendy fashion accessories with an excellent value for money.
The point of sale, a place of wonders
The Particolari shop respect the ideal number of specific criteria in terms of location, size of the local catchment area. The company prefers premises located in core urban areas or high-density commercial and shopping centers. The minimum area required is 40 square meters and is preferable to a municipality which has at least 20,000 inhabitants.
Wide and diversified assortment
Particolari accessories, interpreters of the most cosmopolitan and advanced fashion, know how to combine practicality and dynamism in every situation: in daily time, in travel, in the special events. Assortment?
Absolutely horizontal: bags and small leather goods, jewelry, belts, bags, accessories for the beach, decorate the hair, scarves, make-up and much more. Everything that is glam, chic, fun ... in the pages of glossy magazines and Particolari can lead the life of every day. Alongside the proposals are trendier resent the classics, a basic assortment always available in stores.